How to use CPM Calculator?

The CPM calculator helps you calculate important metrics to evaluate your marketing campaign by calculating the CPM rate (cost per mille or cost per thousand). It can also help you calculate campaign cost or your campaign’s total number of impressions. 

To use the calculator, you will need to input two of three fields: 

The total cost of your marketing campaign
The cost paid for every 1,000 ad exposures or impressions
The total number of ad impressions made over the length of the campaign

The calculator automatically determines the missing field. It’s easy and fast to use and is ideal if you need a simple way to manage your marketing campaign’s performance.